Google AdSense is the most recognized name when it comes to website monetization. Its global reach, user-friendly interface, and integration with Google make it a go-to choice for many publishers. However, it’s far from the only option. In fact, there are numerous ad networks better than AdSense, particularly for small websites or niche publishers who want more control, better earnings, or flexible monetization methods.
In this article, we explore some of the top AdSense alternatives for small websites, the benefits of diversifying publisher revenue streams, and how to sell website space more effectively. Whether you’re running a blog, a news website, or a niche community site, these contextual ad networks and other monetization platforms can offer a significant upgrade to your earnings.
Why Look for AdSense Alternatives?
Before diving into the list, it’s worth considering why someone would look for alternatives to Google AdSense:
- Strict Approval Process: Google has stringent requirements, which can be hard for new or small websites to meet.
- Account Suspensions: Many users have had their accounts disabled with little or no warning.
- Low Payouts: Depending on the niche, CPM and CPC rates can be lower compared to other networks.
- Lack of Control: AdSense limits the control publishers have over the types of ads shown.
- Slow Support: Getting assistance or clarification from AdSense support can be frustrating.
If these issues sound familiar, read on to discover ad networks better suited to your needs.
7Search PPC
A lesser-known but powerful alternative, 7Search PPC is a pay-per-click advertising network that allows publishers to monetize their content through contextual ads.
Key Features:
- Simple integration process.
- Flexible ad formats (text, banner, native).
- Faster approval than AdSense.
Best For: Small to medium-sized websites looking for a straightforward monetization option.
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Media. net
Media.net is one of the top contextual ad networks, powered by the Yahoo-Bing network. It’s known for high-quality ads and excellent targeting capabilities.
Key Features:
- Contextual targeting similar to AdSense.
- High-quality, brand-safe advertisers.
- Real-time reporting and account management.
Best For: Content-rich sites in niches like finance, tech, and education.
PropellerAds
PropellerAds is a self-serve ad network offering a variety of ad formats including push notifications, pop-unders, and interstitial ads.
Key Features:
- Wide range of ad formats.
- Quick approval process.
- Global reach.
Best For: Websites with high international traffic and those open to more aggressive monetization methods.
SHE Media
A great choice for female-focused content, SHE Media offers a combination of display ads, sponsored content, and video monetization.
Key Features:
- High CPMs.
- Supportive publisher community.
- Dedicated account management.
Best For: Lifestyle, fashion, and parenting blogs.
Monumetric
Monumetric is a full-service ad network that provides managed ad services and data-driven optimization.
Key Features:
- Hands-on ad management.
- High revenue potential.
- Focus on user experience.
Best For: Medium to large websites with over 10,000 monthly pageviews.
Sovrn //Commerce (formerly VigLink)
Sovrn //Commerce turns product mentions into affiliate links, allowing you to monetize content seamlessly.
Key Features:
- Automated affiliate linking.
- High conversion rates.
- Analytics dashboard for performance tracking.
Best For: Review sites, product blogs, and tech content.
BuySellAds
BuySellAds gives you the ability to sell website space directly to advertisers.
Key Features:
- Full control over pricing and placements.
- Transparent earnings.
- Access to high-profile advertisers.
Best For: High-traffic niche websites and blogs with consistent readership.
Ezoic
Ezoic uses AI to test and optimize ad placements for maximum revenue.
Key Features:
- Machine learning for optimization.
- Google Certified Publishing Partner.
- High RPMs for content-rich websites.
Best For: Websites with at least 10,000 monthly visitors.
RevenueHits
RevenueHits uses performance-based advertising to monetize websites effectively.
Key Features:
- CPA (Cost Per Action) model.
- Geo Targeted ad delivery.
- High-paying offers.
Best For: Sites with high user engagement and traffic from multiple regions.
Infolinks
Infolinks offers in-text and in-frame ad formats that don’t interfere with user experience.
Key Features:
- Non-intrusive ads.
- Works well alongside AdSense.
- Easy to install.
Best For: Bloggers, news sites, and educational content creators.
Choosing the Right Ad Network
Choosing the best among ad networks better than AdSense depends on several factors:
- Traffic Volume: Some networks require a minimum number of pageviews.
- Niche: Certain ad networks perform better in specific content categories.
- User Experience: Avoid overly aggressive ad formats that hurt engagement.
- Payout Terms: Look at payment frequency and thresholds.
Conclusion
AdSense may be the most popular option, but it’s far from the only one. From contextual ad networks like Media. net and affiliate platforms like Sovrn, to newer players like 7Search PPC, there are numerous AdSense alternatives for small websites that can actually deliver better returns and more flexibility.
By exploring multiple publisher revenue streams and learning how to sell website space directly, publishers can find the right mix of monetization strategies tailored to their audience and content. Start testing different platforms today and unlock your site’s true earning potential.
Frequently Asked Questions (FAQs)
Can I use multiple ad networks on my website?
Ans. Yes, many publishers combine networks to maximize revenue. Just ensure policies don’t conflict.
What’s the best AdSense alternative for new websites?
Ans. 7Search PPC and Infolinks are great for small or new websites due to easy approval and low requirements.
How can I improve my publisher’s revenue streams?
Ans. Diversify with affiliate marketing, sponsored posts, and multiple ad networks.
What are contextual ad networks?
Ans. These are networks that display ads based on the context of your content, improving relevance and click-through rates.
Where to monetize a website apart from AdSense?
Ans. Platforms like Media.net, BuySellAds, and 7Search PPC offer excellent options to monetize beyond AdSense.
